We can proudly boast the variety that exists in our country in terms of CULTURE and BIODIVERSITY and it is extremely important to recognize, protect, safeguard and value the tangible and intangible cultural heritage of all regions of our territory, in order to preserve all those traditions that reflect the experiences and expressions that allow and transmit the feeling of each one through the different forms of manifestation of art, hence the importance of rescuing all these traditions in order to strengthen the cultural knowledge of young people in educational institutions. This project presents three (3) phases in its construction of the business idea of the creation of the Cultural Corporation of Colombian Folkloric Dances LAHERCAP in which 1) the population to be covered will be determined, which will be young people between the ages of 10 - 25 years of age from the educational institutions (schools-universities) of the municipality of Villavicencio/metas, 2) through the survey instrument we will analyze the behavior and forgetfulness of cultural roots in young people who are part of the educational institutions, likewise You will be able to determine their tastes and preferences, 3) Finally, the feasibility of the project will be projected through the canvas, a tool that will allow you to identify the scope of the business plan of the Cultural Corporation of Columbian Folk Dances LAHERCAP. Finally, they will be able to find the results and findings obtained during the process in which the importance of safeguarding all those cultural traditions that are threatened by the oblivion of the new generations due to the increase in new musical genres that enrich, but at the same time, is shown. time increases the disinterest of the new generations for the traditions and cultural richness of our country Colombia.