This paper presents an analysis of the effects of the implementation of Science Technology and Innovation - STI policy instruments on the business performance of services sector in Colombia. This type of impact has been studied in the manufacturing sector, finding a positive but indirect effect; however, there are no investigations that have focused their analysis on the services sector. With the information available in the Service Sector Technological Development and Innovation Survey -EDITS and the Annual Services Survey -EAS, for the period 2010-2017 and using as a basis the theoretical formulation of the evolutionary school firm, Probit and Data Panel models are used to relate those variables in which the policies of STI and the productivity of labor of the companies affect. The results show that the effect of these policies is positive for those firms that develop product innovation processes, achieving a better performance in terms of labor productivity in companies in the service sector.