The Present work aims to propose the design of a strategic management model for internationalization processes In the agro-industrial companies of Quindio, which seeks through a preliminary diagnosis, identify the components that integrate and develop the strategic management for each of the companies linked to the research process. This will be launched through a pilot program that validates the design of strategic management in one of the companies participating in the project. For this purpose a qualitative research methodology will be used as this allows to identify the real and variable conditions of the environment in which the department and the companies are located, looking for the logistic management system that allow the companies to improve their business practices and develop competitive advantage in the sector.
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Business, Innovation, and Economy
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FuenteSinapsis - revista de Investigación de la Escuela de Administración y Mercadotecnia del Quindío EAM/Sinapsis -Revista de Investigacion de la Escuela de Administracion y Mercadotecnia del Quindio-EAM