El papel que los empresarios de la construccion desempenaron en los procesos de urbanizacion realizados dentro del municipio de Tunja, durante el periodo 1974 al 2014, fue altamente significativo no solo para el sector de la construccion sino para el desarrollo empresarial y economico de la region. Los resultados mostraron que los constructores fueron afectados por la situacion economica, politica y social del pais; sin embargo, supieron aprovechar las oportunidades y mitigar las amenazas, tomando decisiones que no solo favorecieron a sus empresas, sino que convirtieron a Tunja en una ciudad de proyeccion urbanistica, con tendencia a dejar de ser una ciudad intermedia para convertirse en un area metropolitana.El desarrollo empresarial de los constructores se puede adjudicar a sus raices, que estuvieron fortalecidas por la educacion, valores, creencias, ideas, imaginarios, actitudes y representaciones de la realidad; junto con sus capacidades de liderazgo y habilidad para los negocios, que los coloco en la cuspide de la escala social de la region, otorgandoles los privilegios propios de su exito economico y su nivel social.ABSTRACTThe role of the construction managers in the development of urbanization in Tunja, during the period of 1974 - 2014, was highly meaningful not only for the construction sector but for the corporate and economic group development of the region. Results showed that constructors were affected by the economic, social and political situation of the country. However, they managed to take advantage of the opportunities and alleviate the threats by taking decisions that were not only in favour of their Companies but they converted Tunja in a City where urbanistic projection was made. This helped Tunja to change from an intermediate city to a Metropolitan area in the near future.The Constructors Business Development can be allocated to their roots which were strengthen by education, values, beliefs, ideas, attitudes and representations of reality. Also their leadership capability, and their ability for business placed them on the top of the social scale in the region giving them privileges of their economic success and their social status.