The main objective of this study is to implement a ludic and pedagogical strategy aimed at boys and girls of kindergarten level, in order to strengthen the attention span in their learning process; for which, it was necessary to develop an investigation with a mixed approach, of descriptive type and with the application of the inductive method. Surveys for children, teachers and parents were designed; which yielded information that added to the non-structural observation made to the school, in its physical environment and the characteristics of the teachers; provided the necessary data to generate the guidelines for the design of the strategy. The kindergarten group was selected with a population and sample of nine students, four boys and five girls; resulting in the possibility of reducing the influence of noise in the internalization of knowledge and the attention span of the student through the use of a ludic and pedagogical strategy called Triqui Magico