This article aims to determine the influence of corporate culture on the competitiveness of a business chain by reviewing literature from various authors, having like referring fundamental the contributions of Porter and Chiavenato in period 2004 - 2009. The twenty-first century economy requires increasing integration of the companies belonging to a chain, and corporate culture plays a significant role, no affinity between the participants of this may hinder the search for common goals. Industrial Engineer interested in increasing business productivity, you can not put aside the theories that clearly decipher a well-established corporate culture among the members of the chain, is a primary factor and to clarify, before entering in the optimization of the chain.