The television is blamed for all the ills of society: as noted as the cause of the behavior of children who are increasingly detached from reality, however, it is clear that the family has a job in handling and understanding of television content and much of what our kids see is a product of our preferences, including the authority. This article presents some reflections product of study on mediation that as parents we play in front of the television watching of children between 3 and 5 years of age, on the premise that as parents we are responsible for their training