This article provides a review of the determining factors of organizational culture in the business environment and the effects of these contributing factors of the environment on internal changes and behavior of collaborators and managers. For the literature review of this work, a review was conducted of the concepts of organizational culture and the determining factors of a total of 55 articles related to the pertinence of the theoretical referent, as well as of the results and experiences recorded in research that contributed new scientific knowledge of interest to organizational groups. The results of this review made it possible to identify the importance of the contributing factors of strategy, structure, team work, managers' leadership style, organizational characteristics, founders, owners, and organizational environment for the companies to accomplish objectives and generate value.