Companies are a key part of this society, as these are the ones who offer different resources for humanity to live. These are created by people for people, which means, people have to be informed of any internal and external change that has an influence in different ways in the organization, have an excellent communication between the different organizational links in order to achieve enduring over time. According to Scott (2003), companies are part of an open system that receives inputs from the environment and has the ability to harness and transform them to prolong their existence. Get a stable organizational environment is essential in organizations, because this is where you see the performance of staff according to their satisfaction with the work within the company. In this regard enter different key factors which help to survive; one of them is good decision-making, which should be in an environment of mutual communication, establishing a vision which allows the company to stay in time. As an example, it seeks to show the significant role played by Arturo Calle in the domestic market