The article discusses the issue of plastic waste pollution and the need to create biodegradable biomaterials from organic waste. It emphasizes the worldwide scale of plastic production and its impact on the oceans, highlighting the magnitude of the challenge. The article specifically focuses on Colombia, a country with high annual plastic consumption and unique waste management challenges. The aim of this study is to propose a methodology for managing technology and innovation that promotes the use of biomaterials in the packaging and plastics industry. The proposed methodology is based on the classification of key factors and groups of tools, which are designed to guide the development and implementation process of biomaterials. Additionally, this text details the key findings resulting from the validation of the methodology with experts and entrepreneurs in the sector. Notably, the findings highlight the feasibility and relevance of the proposed methodology in promoting the transition towards renewable and sustainable raw material sources. It is emphasized that practical implementation of this methodology in a real business environment is crucial to validate its effectiveness and promote its large-scale adoption.