The research project, Magic, humor and creativity in the classroom to enhance mathematical thinking is a didactic strategy that allows deep reflection in the classroom, to enhance mathematical thinking in students, using humor and magic as activators of creativity, taking creativity from the child's relationship with the context. When the student is stimulated thinking and creativity solves mathematical problems and problems of situations of daily life, with this strategy it is intended to propose models that contribute to provide propitious and meaningful spaces based on a mathematical training not only cognitive, but reflective, responsible, updated, critical and coherent, that goes beyond the contents, from a contextualized reality. With the purpose that the student develops skills of imagining, proposing and transforming, thus having the ability to devise something new to solve a specific mathematical situation in an innovative and different way, capable of analyzing situations of everyday life, drawing their own conclusions that allow them to understand, understand, evaluate, question and make sense to what surrounds him, in order to act more intelligently, developing socio-emotional skills, and at the same time from mathematics to form competent citizens who bring significant changes to society.