Innovation plays a key role in achieving and maintaining a competitive advantage. However, in order for innovation to be able to address rapid changes in the environment, it must be developed as a dynamic capability, i.e., it must enable the integration and reconfiguration of resources and capabilities to this effect. Consequently, this study approaches innovation by proposing a model for its development as a dynamic capability for an organization in the furniture industry in the city of Barranquilla. This perspective of dynamic capabilities explains how competitive advantages are achieved in a rapidly changing environment, and it also characterizes the organizational factors that promote its development.