Competitiveness has become an obsession for companies and nations, since it is a way of showing the degree of development and the productive capacity that a country has. Throughout this chapter, this concept is related to small and medium-sized companies, which are a large part of a nation's business fabric but do not have very high competitive rates. With the analysis of this variable in this category of companies, it is intended to generate strategies that allow increasing competitiveness in companies of limited size and capacity, in order to achieve their strengthening and greater presence in national and international markets. The main focus of this chapter will be on Colombian companies that are in this type of company, through the review of bibliography and indicators of national and international competitiveness.