Before the Second World War, the Industrial Engineer's work focused on studies of plant distribution, quality control, production and inventories. Currently, these professionals are also required to carry out economic activities. The paper presents a business simulation game model that serves as a pedagogical tool for the teaching-learning process in the decision-making area, in the Marketing, Productionand Finance disciplines. The research was carried out in four phases: data collection, reference frame construction, design construction, and testing. The theoretical and practical foundations were laid for future research, which improve the proposed model with the addition of Artificial Intelligence, Machine Learning and Deep Learning techniques, which optimize data processing and provide better support to the decision-making process.