The purpose of this study was to carry out a systematic review of the scientific articles published between 2010 and 2015 around lifestyles in the consumer area to establish the current state of research. The sources of information were the Science Direct®, Springer Journal®, Academic Search Complete® and Scopus® databases. A total of 94 articles were purified in a database and proceeded to perform descriptive analyzes. A prevalence of correlational and cross-sectional studies was found. In the final part of the article we present the results of a convergence analysis that allows us to characterize the aspects of critical interest in the area. According to the content analysis carried out, lifestyles can be defined in the consumer area as a distinctive and consistent way of life, in which psychological, social and cultural processes are involved. These processes mediate the process of purchase, use and disposal of goods and services.