Research related to the study of creativity and its results show that there is great contribution in the development of enterprises, because they provide the key tools and the knowledge for strategic competitiveness, which are linked to innovation and drive the company’s social, economic, and industrial context of it. This research identifies the correlations of the enterprise APPTITUD SOLUCIONES MOVILES S.A.S creative environment and creative potential of the team. Instruments as tools for evaluating the creative environment in each organization, and to prove the creative imagination of PIC-A, Which allowed to identify both negative and positive correlations, allowing to show that although the potential and creative environment are at an adequate level within the work team, they are not directly linked within the organizational environment.