During 1980 decade, there was a rupture in Latin-American communication research, which result was the birth of a new paradigm, which uses an anthropologic conception of culture, from which communicative processes start to be tackled. Contributions of this paradigm to communication for the development, a field that already had a long tradition in Latin America Latina, have been particularly meaningful. This work is devoted to examine and discuss their main backgrounds and to identify and clarify relations among them.