The article presents the experience of social projection that the Fundación Universitaria Cafam (Unicafam) has been consolidating through the years, it is a work that reflects the commitment to its mission and institutional vision and that is part of the concept of university social responsibility (RSU). Throughout the document can show a set of projects and activities that develop from the various academic programs and demarcate a path towards a management model focused on social responsibility, which is based on the formation of socially responsible attitudes, which they are expected to come to belong to the scale of values of future professionals. It is a process that is part of the approach to subjects belonging to the axis of humanistic training partner, they, skills for social participation and social management which are currently coordinated by the Pedagogy School.