The primary objective of this case study is to discuss how a company can address environmental concerns raised by regional environmental regulatory authorities using a stra­tegic plan based on ecoefficiency and industrial ecology for the purpose of ensuring the future sustainable de­velopment of the company. It places emphasis on the fact that, despite be­ing the most important tactical asset in the operations of most companies, water resources are ignored and seen as inexhaustible. It is intended as a wake-up call for top management of­ficials to realize that there is a need for a conceptual change because en­vironmental department managers in many companies do not receive the necessary support for implementing new environmentally friendly tech­nologies.